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Written by Sam Falle | December 12, 2016

How Virgin Trains kept customers onboard to increase conversions

Find out how Virgin Trains uses Yieldify technology to increase bookings by over 8% and grow brand loyalty from targeted website visitors


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Topics: exit-intent, onsite remarketing, overlays, Virgin Trains

Written by Hannah Stewart | December 9, 2016

How to increase conversions at the last minute this Christmas

Christmas comes but once a year and it’s now just two weeks away; if you’re in the retail game, you’ll no doubt be watching the numbers carefully having invested plenty of blood, sweat and tears into the all-important Q4.


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Topics: Conversions, increase conversions, conversion optimisation, Christmas shopping

Written by Yieldify | November 23, 2016

Reducing the Customer Expectation vs Reality Gap


Out of all the traps marketers fall into, there’s one which ensnares more than most.


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Topics: customer experience, customer service, Customer Expectation

Written by Rebecca Moorcroft | November 21, 2016

Google's ‘Intrusive’ Interstitial Penalty: The Facts


Google recently announced changes to its mobile search algorithm that will be effective from the 10th January 2017.


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Topics: Google, exit-intent, overlays, Interstitials

Written by Yieldify | November 16, 2016

5 Ways To Win Customer Referrals


Let’s get straight to the point. There’s a ton of advice out there focusing on your consumers and highlighting how everything you do needs to pander to their desires.


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Topics: customer experience, customer retention, customer loyalty, customer referrals