Christmas might only just have passed, but if you’re anything like us you’ll be flying straight into 2017 with an eye to your big milestones. Of course, one of the first in the calendar for many marketers will be Valentine’s Day - time to turn red-and-pink in the name of making the most of one of the biggest online shopping seasons.
New year, age-old problems. Battling bounce rates is the perennial fight that troubles any marketer; to get 2017 off to a great start, we lift the lid on four lesser-discussed hacks that could hold the secret to lower bounce rates and higher engagement on your website.
We’ve highlighted some lesser-known but highly damaging conversion rate optimisation mistakes which could be costing your eCommerce site customers and cash.
Don’t let your content be drowned out by the competition. Here’s the simple method to creating compelling content that engages and converts your customers.
As mobile use continues to rise, we pinpoint the main sticking points and false beliefs preventing marketers from achieving M-Commerce success.